I read an interesting article about Robert McKee, referred to as the most sought after screenwriting lecturer on the globe, a grand title indeed! He said that “Storytelling is the most powerful way to put ideas into the world today… To connect to people at the deepest level.”  

So with this in mind, here are some suggestions on how to build and shape community with stories. Starting with your origin story, which tells the who, why and how of the community. By creating a story to describe why your community was started, you can help build awareness and appreciation of your community’s unique history, values, and traditions. This can foster a sense of pride and connection among community members, and help others understand and appreciate your community’s place in the broader landscape.

Members want  opportunities to share their own stories. By telling other members about their hopes and dreams, community members can find common ground. By describing experiences and perspectives, people can learn to appreciate and value each other’s differences.

Consider hosting events where members of your community can share their stories: an open mic night, a storytelling workshop or a community storytelling project. Give people the opportunity to submit their stories through written narratives, videos or podcasts. 

By incorporating storytelling into your community, you can connect with your members on a whole new level and create a memorable experience that keeps them coming back.