Talks
Hear from other Association Leaders.
Improve retention with a well-executed automatic renewal strategy- Barry Elk President of MCA
In this episode of Sengii Talks, Barry Elk, President of Membership Corporation of America, talks about how to improve member retention with a well-executed automatic renewal strategy.
MCA’S AUTOMATIC RENEWAL PROGRAM STARTUP GUIDE: https://membershipcorp.com/auto-renewal-can-improve-association-membership-retention-rates/
Episode 06
Making Community Personal – Moira Edwards of Ellipsis Partners
In this episode of Sengii Talks, Moira Edwards talks about making your online community personal. Moira Edwards has over 20 years’ experience in implementing large-and small-scale software solutions for non-profits, government agencies and commercial organizations, both within and outside the US.
Episode 05
Tips for Making your Community Profitable – Kristin Wells of MassCPAs
In this episode of Sengii Talks, Kristin Wells describes the approach that she is using to make the community self generating. Kristin is the Senior Director of Business Development & Events, she oversees sponsorship, advertising, and corporate partnerships, as well as plans all of the society’s events.
- MassCPAs: https://www.masscpas.org/
- Media Kit
- Kristin Wells
Episode 04
Pricing for Associations – Dr Michael Tatonetti
In our third episode of Sengii Talks; Caleb and guest Dr. Michael Tatonetti discuss how to handle a decrease in membership without reducing your prices. As a Certified Pricing Professional and Certified Association Executive, he is on a mission to advance associations in their pricing models for financial sustainability.
- Sengi Talks: https://web.sengii.com
- Pricing for Associations https://www.pricingforassociations.com
- Dr. Michael Tatonetti: https://www.michaeltatonetti.com
Episode 03
An Interview with Misty Garrick of MNCPA
Sengii Talks with Misty Garrick of Minnesota Society of Certified Public Accountants. We explore Misty’s perspective on being a woman working in technology.
- MNCPA website: https://www.mncpa.org/
- Join the MNCPA: https://www.mncpa.org/join/
- Find a CPA: https://www.mncpa.org/find-a-cpa/
- Misty Garrick – mgarrick@mncpa.org
Episode 02
An Interview with Eric Dowdy of LeadingAge California
Our first Sengii Talk; with Eric Dowdy of LeadingAge California. We explore how the Pandemic has affected technology and associations, and hear about how LeadingAge California has been communicating with members and the senior citizen audience.
- LeadingAge California: https://www.leadingageca.org/
- Age On Rage On: https://ageonrageon.com/
- Take the pledge to support aging Californians: https://ageonrageon.com/get-involved/
- Aging California statistics https://ageonrageon.com/impact/
Episode 01