Talks

Hear from other Association Leaders.

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Improve retention with a well-executed automatic renewal strategy- Barry Elk President of MCA

In this episode of Sengii Talks, Barry Elk, President of Membership Corporation of America, talks about how to improve member retention with a well-executed automatic renewal strategy.

MCA’S AUTOMATIC RENEWAL PROGRAM STARTUP GUIDE: https://membershipcorp.com/auto-renewal-can-improve-association-membership-retention-rates/

Episode 06

Making Community Personal – Moira Edwards of Ellipsis Partners

In this episode of Sengii Talks, Moira Edwards talks about making your online community personal. Moira Edwards has over 20 years’ experience in implementing large-and small-scale software solutions for non-profits, government agencies and commercial organizations, both within and outside the US.

Episode 05

Tips for Making your Community Profitable – Kristin Wells of MassCPAs

In this episode of Sengii Talks, Kristin Wells describes the approach that she is using to make the community self generating. Kristin is the Senior Director of Business Development & Events, she oversees sponsorship, advertising, and corporate partnerships, as well as plans all of the society’s events.

Episode 04

Pricing for Associations – Dr Michael Tatonetti

In our third episode of Sengii Talks; Caleb and guest Dr. Michael Tatonetti discuss how to handle a decrease in membership without reducing your prices. As a Certified Pricing Professional and Certified Association Executive, he is on a mission to advance associations in their pricing models for financial sustainability.

Episode 03

An Interview with Misty Garrick of MNCPA

Sengii Talks with Misty Garrick of Minnesota Society of Certified Public Accountants. We explore Misty’s perspective on being a woman working in technology.

Episode 02

An Interview with Eric Dowdy of LeadingAge California

Our first Sengii Talk; with Eric Dowdy of LeadingAge California. We explore how the Pandemic has affected technology and associations, and hear about how LeadingAge California has been communicating with members and the senior citizen audience.

Episode 01

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